Researchers, companies, analysts, individuals, and entrepreneurs are continuously working on formulating different strategies to sell their products and services to millennials. As per different estimates, millennials are currently within the age group of 22 to 40 years. We all know that individuals within this age group tend to invest more financial resources on technology gadgets and allocate more time to social media platforms.
As per a Pew Research survey, nine out of ten millennials own a smartphone, 53% of millennial respondents own tablets, and 86% indicate that they use social media platforms. So, one thing is crystal clear; millennials are tech-savvy.
Khalil-Ahmed, a leather accessories company, understand this trend and develop a separate product portfolio for millennials. At Khalil-Ahmed, we call it ‘Leather Tech Accessories’, and it includes laptop bags and sleeves.
Our competitors in the leather industry don’t understand what the future will be like for millennial customers.
Our co-founder Umer understands the market dynamics and necessities and suggests: ‘Khalil-Ahmed Studio needs to invest every available resource in introducing affordable and state of the art leather products for tech-savvy consumers in Pakistan.’
Leather Sleeves Products
Khalil-Ahmed introduces a unique portfolio of iPad and Laptop Sleeves. Our collection of sleeves is offered in Brown and Tan. For iPad Pro Model users, the sleeve is made up of full grain leather, which creates a stylish look and leaves a good expression. Laptop sleeves are fully compatible to carry a 15-inch Mac Book Pro or a laptop of similar dimensions. Now, one of the most interesting products is ‘Laptop Sleeve with Strap.’ This product is especially for those individuals or millennials looking to carry their laptop and smartphone in the same leather sleeve.
Leather MacBook Folio Case
The case helps to carry a 13-inch MacBook or similar notebook in the main pocket. The purchaser can also carry the documents and other papers in the side pockets, and an in-built strap lock will keep your belongings safe and secure.
Leather Laptop Bags
Our laptop bag ‘Karachi Wala’ is also a great choice for consumers looking for a bag that helps carry their laptops and other necessary equipment. Again, the bag is compatible with a 15-inch MacBook Pro or a laptop of similar dimensions. Another great product in our portfolio is Business Messenger Bag Babur’ which perfectly fits with the requirements of students, professional executives, and even self-employed individuals.
Millennial customer can carry their 15-inch laptop or a device of similar dimension, a laptop charge, mobile phone, and other related documents. One fact is clear that millennial customers’ expectations create a high impact on product designs. The reason is simple, their ‘leather products’ requirements vary as compared to other customers.
Our R&D department has identified another important fact related to millennial customers: they demand efficient customer services and effective online ordering process with high convenience. Millennials don’t comprise on ‘leather product quality’ and ‘delivery of products’ within the mentioned timeframe.
Khalil-Ahmed manufactures high-quality leather products and uses different kinds of delivery methods to ensure that our packaged products reach customers on time. For the local customers, we provide the option of TCS, and for international customers, we use the delivery option of DHL.
Technology provides convenience in the delivery process. Therefore, you can easily place orders online on Khalil-Ahmed Website. Our future objectives include developing newer ‘tech leather accessories’ for our potential tech-savvy customers. The company also plans to invest in technology integration to improve our product ordering and delivery process.
There are other options available in the market for consumers in terms of bags to carry the tech-gadgets. However, one fact is crystal clear. The durability of leather products is unmatched with products of any other material. Electronic-gadgets are the most expensive products a person carries with itself, either to work or elsewhere. Therefore, ‘Leather Bags or Sleeves’ for carrying laptops, tablets, and smartphones is one of the most effective ways to ensure that products remain protected from some serious damage.
Pakistan’s current economic situation also encourages every one of us to move towards saving the current resources. You must agree that rising inflation and continuous currency devaluation will further decrease our chance of purchasing new electronic-gadgets. Therefore, purchase leather products that are sustainable and affordable to secure and carry your documents and other gadgets anywhere you like.